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You may hate metrics. But they’re making journalism better.

Metrics / Journalism

FOR AS LONG AS I CAN REMEMBER, journalism metrics in general, and particularly reach metrics—like pageviews and unique users—have been the subject of profound suspicion within the news industry. In recent years, the negativity has intensified, even from people I generally admire.

Fonte: Columbia Research Journal

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Link: https://www.cjr.org/innovations/you-may-hate-metrics-guardian-audience-twitter-images.php?fbclid=IwAR3M4ORlvimcdz8z1i96vFxYNTCS9MHTFgEPtAneMB3_wFvDNEFlFBxM08o

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